Relaxation and Elegance.
Tasked with creating a high end luxury style health and beauty brand that could fit in private spas and cruise ship suites.
Logo design for Seven Chakras brand. Designed to be presented in foiled gold and satin finish center where possible.
With only a loose idea for a brand and a name, I started the process with mood boards to narrow down the feeling, aesthetic and color the client might be searching for.
An exploration of box designs. Examining detail options and what creates the luxury feeling in the clients preferred color palette.
An early mock up of base product line. Discussions began about satin, gloss and metallic finishes as well as custom dark wood caps to elevate the brand and create desirable textures that make packaging more appealing.
Early web design. sets up a sales channel and recognizes the need for a high end marketing champaign that aligns with the brand culture the client wishes to develop.